Taking the spa industry to the next level is the goal of the TopSpaBee. The industry as a whole is fairly new with 4 out of 5 spas not making it past the five-year mark. While day spas in numbers continue to dominate the industry, the revenues from day spas appear to be declining.
The consumer demand for spas is extremely stable, while the number of visits to each spa has declined perhaps as a result of the shear number of spas.1 Honing your skills as a manager, a marketer, a financier or an owner will help you succeed in the spa industry.
TopSpaBee is about helping you with your spa business:
* Getting More Clients & Building Client Loyalty
* Looking at your Business Plan, Budgeting, & Projections
* Watching Your Key Numbers & Measuring Results
* Increasing Your Retail Across All Departments
* Creating Your Retail Spa Store & Controlling Inventory
* Building the Front Desk as a Super Team Profit Center
* Marketing, Branding, and Promotions that Work (Online & Off) (Some Cheap, Some Not)
* Compensation, Recruiting, Training Employees
* Setting Employee Goals, Reviewing Progress, Coaching and Mentoring
* Delivering Over the Top Branded Customer Service
* Spa Operations & Finance- Ideas to Get Your Brain Buzzing
* Choosing the Right Products for your Spa Brand
* Looking at Service Quality, Protocols, and Treatment Modalities
* Diving into your Spa Operations to drill down costs
All you need to do is manage your spa top down, with a clear mission and brand; and your values must be instilled in every detail. Creating a buzz about your spa happens when you create the foundations for success and profit.
The Art and Science of Operating a Spa
Building and operating a spa may be a dream or it may be strictly a business, but nevertheless, there is a delicate creative artistic touch that underlies operating a spa. While the building and the structure may provide the science to the foundation, when you open the doors to your spa you will see, feel, and touch the art to running a successful spa.
The artistic side of the spa goes to the very existence of the spa, the reason to be and why we chose this business. The art of the spa speaks to the touch therapies that are used, the ability to transform a client, and the ever growing need of people to reduce stress in their lives. The therapists that love this business chose it to be able to make others feel and look better, but in fact, the therapists, spa concierges, spa attendants, and entire staff - now, that is the soul of the spa. If you master the soul of the spa, you will have mastered the art and science of operating a spa. This is what TopSpaBee is here for—to help you Bee a Top Spa.
So go ahead and join the honeycomb today by signing up today—you never know where the spa world will take you.
1.2007 Spa Industry Study, International Spa Association





